Ami Iyök´s world — conscious beauty

Gamma-Irradiated Cosmetic Clays: Purity, Sourcing and the Principle of Precaution.
Discover why the origin and purity of cosmetic clays matter, how gamma irradiation is used and why Ami Iyök applies the principle of precaution when selecting raw materials.
Gamma-Irradiated Cosmetic Clays: Purity, Sourcing and the Principle of Precaution.

Natural, Vegan or Organic? Understanding What Cosmetic Labels Really Mean
Natural, vegan, organic or sustainable? Learn what these cosmetic claims really mean and how to make informed skincare choices based on transparency rather than marketing.
Natural, Vegan or Organic? Understanding What Cosmetic Labels Really Mean

Cosmetic Trends That Don't Belong in Ami Iyök's Philosophy.
Not every skincare trend deserves a place in a well-formulated routine. Discover why Ami Iyök prioritises science, sustainability and skin biology over marketing-driven ingredients and short-lived cosmetic trends.
Cosmetic Trends That Don't Belong in Ami Iyök's Philosophy.

Facial Sagging: What Has Helped Me Care for My Skin Over the Years by Elena Alarcón.
Facial sagging does not always mean visible drooping. Sometimes it appears as a loss of support, more noticeable smile lines, or wrinkles that remain visible for longer. Elena, Ami Iyök CEO & Founder, shares the habits that have helped her care for her skin’s elasticity, radiance, and comfort over the years.

